First inquiry - Highest leverage
Anchor a photography package before pricing lands
Warm, specific, and honest about the budget before the pricing guide appears.
Subject: Wedding photography inquiry - [Date]
Hi [Name], We found your work and loved [specific portfolio detail]. We are getting married on [date] at [venue/location]. Our photography budget is $[your number] all-in. We are reaching out to photographers whose work we genuinely love, so we wanted to be upfront about where we are. Does that budget work for you, and what would coverage look like at that level? Thank you, [Your names]
Why it works: The specific compliment earns attention, and the budget transparency saves both sides from a wasted sales call.
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Venue is the free preview. The full pack includes catering, photo, video, music, florals, beauty, and officiant scripts.